The Art of Seeing

Quality Milk Production Management

Abstract

Production of the highest possible quality milk is extremely important for today's dairy farm. There is increasing pressure from both regulatory and consumer interests in improving the quality of milk and the perception of the quality of milk that is available on dairy shelves for consumers. The veterinarian has been identified repeatedly in studies as being one of the most trusted advisors to dairy producers. Unfortunately, many dairy veterinarians have not become involved in the milk quality programs of their clients. If the veterinary profession does not become involved in this key area of profitability, then other individuals will become involved with your clients.