Adoption of Integrated Resource Management Concepts by Kansas Veterinarians

Authors

  • Glenn M. Rogers College of Veterinary Medicine, Kansas State University, Manhattan, KS 66506
  • Mark F. Spire College of Veterinary Medicine, Kansas State University, Manhattan, KS 66506

Keywords:

herd management, veterinary consultant, Cow/calf practitioners, Integrated Resource Management

Abstract

Seventy-eight Kansas cow/calf veterinarians were surveyed utilizing a personal interview format. The objectives were to determine the current level and future projections for adoption of Integrated Resource Management (IRM) concepts. Determination of IRM continuing education needs and potential marketing strategies were an integral portion of the format.

Results from the Kansas Cow/Calf Practitioner Survey indicated there is a current and growing demand for herd management consultative services. Cow/calf practitioners indicated a need to incorporate expanded IRM services in their practices to meet producers' future needs and expectations, although the current adoption rate for selected IRM expanded services was low.

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Published

1993-09-16

Issue

Section

Cow-Calf Sessions

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