Evaluating the impact of marketing strategies on host response

Authors

  • S. F. Capik Texas A&M AgriLife Research, Texas A&M University System, Amarillo, TX 79106 and Department of Veterinary Pathobiology, TAMU CVMBS, College Station, TX 77843
  • A. R. Woolums Department of Pathobiology and Population Medicine, Mississippi State University, Mississippi State, MS 39762
  • B. B. Karisch Department of Animal and Dairy Sciences, College of Agriculture and Life Sciences, Mississippi State University, Mississippi State, MS, 39762
  • K. M. Harvey Prairie Research Unit, Mississippi State University, Prairie, MS 39756
  • M. A. Scott Veterinary Education, Research and Outreach Center, Texas A&M University and West Texas A&M University, Canyon, TX 79015

DOI:

https://doi.org/10.21423/aabppro20228677

Abstract

Although there are differences in how cattle are weaned and marketed in the U.S., the impact of these commonly employed strategies on host response in terms of inflammation, immu­nity and metabolism remains unclear. Recent advances in ge­nomic sequencing allows for unparalleled evaluation of how cattle marketing strategies influence host gene expression. Our objective is to evaluate the impact of marketing cattle directly to a backgrounding operation versus traditional auction market and order buyer system prior to arrival at a backgrounding op­eration on host gene expression.

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Published

2023-07-17

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